The beautiful state of Jammu and Kashmir was once a favorite destination for filmmakers. However, over the years, due to the tension in the area, filmmakers started avoiding shooting here despite the tempting locations. But the government is taking some important steps to ensure that Jammu and Kashmir, also known as the heaven on earth, once again becomes one of the most sought after destinations for film shooting.
In a historic program today, Jammu and Kashmir’s Lieutenant Governor Manoj Sinha launched the state’s new film policy in the presence of superstar Aamir Khan, blockbuster filmmaker Rajkumar Hirani and producer Mahavir Jain. The event was organized in the capital city Srinagar. The idea behind the policy is to turn the state into a shooting paradise by providing suitable facilities and a safe environment for the filmmakers.
Today many states are attracting filmmakers to shoot their films and web series. And one of the most important factors that attracted industry to these states is that the process of application was simplified and in most cases, it was completely digitized. As part of the new film policy, a website (https://www.jkfilm.jk.gov.in/) launched today. This website provides all the details of incentives and policy provided by the government to the filmmakers. What’s more, it also allows filmmakers to apply for permission to shoot. It also gives step by step instructions on filling the online application. This will prompt amateur and up-and-coming filmmakers to apply for permission as well.
Interestingly, the website also lists the locations where the shooting can be done. Various types of places like forts, valleys, meadows, palaces, halls, lakes, waterfalls, snow-capped hills, religious places etc. have been listed. Another feature of the website is that it also provides a list of talent found in Kashmir whose services can be utilized while shooting in the northernmost state. In short, the website has been designed to provide all the information needed under one umbrella.
Kashmir has suffered a lot and the shooting of the film can also play a major role in its revival and boosting tourism. And with superstars like Aamir Khan starting the film policy, it will surely attract the attention of many and thus help in promoting the state.
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